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lotterleben
A couple of months ago, ad-projectors appeared in a Berlin subway station, throwing moving images all over the station walls and lifting visually aggressiveness to a new level. Since the images were projected, we could get between projector and projection to fight this new quality of exaggerated advertisement with its own weapons. Minimalinvasive adbusting devices made of mirrors, magnets and quite some ducktape.


Berlin, 2011

Don't be the product, buy the product!

Schweinderl